Stella AI’s Exclusive Color Type Report
Do you really know what your customers look like? Most beauty brands rely on trends, competitor strategies, or gut feelings when developing products and marketing campaigns. But what if you had data-driven insights into your audience’s unique color characteristics?
At Stella AI, we analyzed 117,000 users in 2024 to uncover the true distribution of color types in the German-speaking beauty market.
Results now available:
In our exclusive Color Type Report brands have access to:
✅ A visual breakdown of the most common color types — see how your customers’ features align with key categories.
✅ Expert recommendations on matching makeup shades — based on real-world data, not guesswork.
✅ An interactive board with color type explanations — helping brands refine shade development and personalized marketing.
✅ An explainer video featuring Farina, Stella AI’s Co-Founder, revealing how the insights drive up your sales & engagement.
Why Color Types Matter for Your Beauty Brand
Traditional color analysis often relies on outdated Spring-Summer-Autumn-Winter classifications. Stella AI’s research has proven that a more refined 10-type system offers significantly better accuracy—leading to more relevant makeup recommendations and higher conversion rates.
How Leading Beauty Brands Use These Insights
Brands already leveraging Stella AI’s technology have seen:
📈 Increased conversions, because customers trust personalized recommendations.
💰 Higher AOVs, as shoppers feel confident buying multiple matching products.
❤️ Stronger customer loyalty, through tailored, expert-driven guidance.
This first-of-its-kind market analysis is a game-changer for beauty brands looking to optimize product formulations, stock planning, and marketing strategies.
Get Instant Access to the Color Type Report
Don’t rely on guesswork — unlock these insights today. Fill out the form to get exclusive access to the full Color Type Report and start making data-backed decisions that elevate your brand.